They are the key people in or organization who understand the business requirements of customer and communicate to the internal team to design and develop the project as per the business objectives laid down by the customer. They are the SPOC – Single Point of contact for every account they hold. They act as Gap managers and try to seek every minute detail to get the idea into a success story for the customer.
They are the genius minds that facilitate the design for the website or the web or mobile application making the user navigate to every vital information easily. Driving the user engagement through interactive design built using latest technologies is there key area of expertise.
The developers are hard core programmers and take the responsibility of creating web and mobile apps. The scalable and robust design is the key factor they keep into account at time of choosing the language, CMS, framework, Database etc. even before the start of the coding and accomplishing the business objectives.
The Graphic designers are the people responsible for creating the graphics which are more appealing and enticing for the user to get connected. To work under limitations of size, load time, idea and right message communication as per the brand philosophy lies on their shoulders.
To strike the right balance and convey to the audience between what the Customer expectations are and the value added services our customer provide is the task for them. Understanding business processes, target market, audience, consumer behavior, product properties, values of the services, identifying the core USP of the company and communicating to the end user in as less words as possible is what is not possible without them. Choosing the right articulation of words that appeal to the brain and heart of the consumer, their wisdom prevails and make the connect.
Creating web properties is easier when compared with promoting them on web. The web promotion team has the expertise to understand your website, the latest updates / regulations by search engines and complete the activity to bring your website higher in the search results.
A drop in the bucket, a bucket into river and river makes the ocean. To get the business objectives fulfilled of the customer is the key area for our success. Organizations like us need a guard to monitor and keep reminding the timelines, milestones and realization of payments accrued with the customers. They also serve handy to show figures of profitability and challenge the decisions of the management on the spends. Rather they suggest where and how to invest to get better returns.